Zenni x George Kittle

To support Zenni's Official Partnership with the San Francisco 49ers and The Kittle Eyewear Collection, Athlete-Driven Worldwide created a brand-new, custom content series titled "Field Vision with George Kittle." This engaging series highlights the personal significance behind each frame of The Kittle Collection, as George Kittle himself shares the stories in an exclusive sideline reporter interview format. Hosted by 49ers field reporter Jennifer Lee Chan of NBC Sports Bay Area, "Field Vision" connects with the 49ers fanbase, showcasing the collection while driving sales and deepening the connection between George, his eyewear line, and the team's supporters.